REMAX Named Canada’s Most Reputable Real Estate Brand in 2025

Dated: June 4 2025

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For decades, RE/MAX agents have been trusted by buyers and sellers across Canada. This trust is built on a strong foundation of experience, professionalism, and productivity in an ever-evolving real estate market—and backed by the enduring strength of the RE/MAX brand itself.

In Leger’s 2025 Reputation Study, RE/MAX earned the top spot as the most reputable real estate company in Canada.*

“Our reputation isn’t just a reflection of past performance—it’s the foundation of our future.”
—Don Kottick, President, RE/MAX Canada

Leger is the largest Canadian-owned market research and analytics firm. Its 2025 Reputation Study evaluates the reputation of 326 Canadian companies across 30 industry sectors. RE/MAX not only led the real estate category but also ranked among the top 100 most reputable companies in the country.

The study is based on extensive feedback, with approximately 2,100 Canadians evaluating each company and a total of 38,616 interviews conducted between November 14, 2024, and January 20, 2025.

Reputation scores were based on six key pillars:

  • Financial Success

  • Social Responsibility

  • Honesty & Transparency

  • Quality

  • Attachment (emotional connection)

  • Innovation

“Our clients trust us with some of the most important decisions of their lives,” says Kottick. “Every showing, every conversation, every transaction is a chance to reinforce the expertise and reliability that define the RE/MAX network. Our reputation is not just our legacy—it’s our most powerful asset.”

RE/MAX: Built on trust. Focused on the future.

*Source: Leger’s 2025 Reputation Study, analyzing the reputation of 326 Canadian companies across 30 sectors. Data collected from November 14, 2024, to January 20, 2025.

Each RE/MAX office is independently owned and operated.

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Monica Peckford

Monica has always loved Real Estate. Her late father Willy Ostensen was a very successful REALTOR® in his time and owned the brokerage before her current managing broker and brother, Ron Ostensen. ....

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